{"product_id":"e-l-f-power-grip-primer","title":"E.L.F. Power Grip Primer","description":"\u003cp\u003e\u003cstrong\u003ePower Grip Primer is the #1 Primer in America.*\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eA gel-based, hydrating face primer that smooths skin while gripping your makeup for long-lasting wear.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy you'll love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSticky gel primer grips makeup for long-lasting wear \u003c\/li\u003e\n\u003cli\u003eHydrates skin for a dewy finish\u003c\/li\u003e\n\u003cli\u003eTranslucent formula works on all skin tones\u003c\/li\u003e\n\u003cli\u003eNon-comedogenic\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eGreat for:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eoily, dry and combination skin\u003c\/p\u003e\n\u003cp\u003eGet makeup grip that won't e.l.f.ing quit with the e.l.f.ies' fave primer. The sticky gel formula locks makeup in place for long-lasting wear while hydrating and smoothing skin for a dewy finish. Ideal for all skin tones, the iconic green formula applies clear.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAll e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan and triclocarban.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ee.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ee.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny \u0026amp; PETA.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNET WEIGHT 0.8 fl oz \/ 24 mL\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWater (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower\/Leaf\/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium AscorbylPhosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240\/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-HexanediolMay Contain:Blue 1 (CI 42090), Yellow 5 (CI 19140)\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Apply Primer Grip Face Primer:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, moisturized skin. Let moisturizer absorb for 1-2 minutes before priming.\u003c\/li\u003e\n\u003cli\u003eApply face primer evenly to your face before applying your makeup.\u003c\/li\u003e\n\u003cli\u003eUse your fingertips to pat primer into your skin. The warmth of your fingers helps the face primer melt into your skin for even application.\u003c\/li\u003e\n\u003cli\u003eAllow 30 seconds for primer to set before applying foundation or concealer, helping your makeup grip better and stay in place longer.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cbr aria-hidden=\"true\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRO TIP:\u003c\/strong\u003eIf you’re short on time, skip your foundation entirely — primer + concealer + cream blush can give you a polished “skin-first” look in under 5 minutes.\u003c\/p\u003e","brand":"ELF","offers":[{"title":"24ml","offer_id":48229446123735,"sku":null,"price":499.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/2314\/8759\/files\/82846_OpenA_R.avif?v=1769282023","url":"https:\/\/lovelyco.co.za\/products\/e-l-f-power-grip-primer","provider":" Lovely Co","version":"1.0","type":"link"}